Business expert John Striebich with Monroe Community college says pre-planning is key.
"Have a budget," Striebich said. "Have a list of who wants what and make sure that's what they really want."
Striebich says electronics are where you'll save big, but do your research to make sure you're getting a quality product.
"I think it really comes down to you have to be an educated consumer," he said.
Also pay close attention to wording in ads. Up to 50 percent off and 50 percent off are not the same thing.
"The fixed dollar savings are good because you know that that's fixed," Striebich said.
Realize there's also a fixed number of big ticket items.
"Previous years some stores have had 5, 10 20," he said. "They've really had limited quantaties and theyr'e gone."
After the prepping and planning enjoy shopping .
"It seems to me Black Friday has become an event," Striebich said. "It's become a social type of thing. People look forward to it."
"It's the rush, the adrenaline, the anticipation," shopper Tracey Hill-Bradford said
Because while the bargain is the goal, the game is half the fun.