The organization, "Missing the Missing" went through downtown Rochester Thursday passing out flyers. It's an effort to remind the Rochester community these families are still looking for their missing loved ones.
Ray Bradley is not losing hope that his son will return home.
"It is frustrating and heartwrenching. It's a big thing, kids go missing, family members go missing every day of the year," he said.
Bradley hasn't seen his son, Johnny Bradley, in more than seven years. That's why he's teaming up with "Missing the Missing," to help find his son and others who have been missing in the Rochester area.
"It's very important because if we don't do it they will just give up and walk away and won't even care anymore. Our goal is to keep the awareness out there, keep the public eyes open and get some feedback," he said.
Members from the organization along with other volunteers, walked through downtown Thursday passing out updates flyers.The Flyers show three missing men, in hopes of reminding the community, these families aren't giving up hope.
Nicole Coleman is the President and founder of "Missing the Missing."
"We just don't want Rochester to go cold. We still want everybody to know that their loved ones are still missing and to keep an eye out. You never know where you might see somebody, in a grocery store, the mall, walking downtown," she said.
If you have any information on any information on someone who is missing, contact police immediately.